🔍 SEO Training with Shobhit Khurana Sir

When we first stepped into the world of Search Engine Optimization (SEO), it seemed technical and overwhelming. But Shobhit Sir’s SEO training made everything approachable. He started with the basics — what SEO is, why it matters, and how Google ranks websites. Then, step-by-step, we moved into practicals like:
Keyword research using tools like Google Keyword Planner and Ubersuggest
On-page SEO techniques, including title tags, meta descriptions, image alt texts, and internal linking
Understanding off-page SEO and the value of backlinks

Using Google Search Console and Google Analytics to monitor performance

Shobhit Sir didn’t just show us what buttons to press. He helped us understand why each step matters and how it contributes to long-term digital growth. I can confidently say I now understand how to optimize a website to rank higher on Google — thanks to his expert SEO guidance.

🎨 Canva Graphics: Designing with Purpose

Before this course, I thought Canva was just a simple design tool. But under Shobhit Sir’s mentorship, I discovered how to use Canva for digital marketing — the right way.

We learned:

How to design attention-grabbing social media creatives

Using color psychology to enhance brand impact

Creating lead magnets, infographics, and ad creatives

Maintaining design consistency across platforms

In digital marketing, content may be king, but design is its crown. With Canva graphics, we learned to visually communicate value — quickly, clearly, and creatively.

🌐 WordPress Training: From Zero to Website

A big part of our learning journey was understanding how to create and manage a website using WordPress. Before this, building a website felt like a developer’s job. But Shobhit Khurana’s WordPress training was so practical that by the end of the module, most of us had launched our own functional websites.

We explored:

Domain and hosting basics

Installing WordPress and choosing the right themes

Customizing pages using Elementor

Setting up blogs, plugins, menus, and more

From landing pages to blog sections, we built it all — with purpose and ease. WordPress became a tool we could confidently use, not fear.

📣 Meta Ads & Google Ads: The Power of Paid Marketing

While organic strategies like SEO help in the long run, paid marketing provides instant visibility — and Shobhit Sir made sure we understood both.

Meta Ads (Facebook & Instagram):

We learned how to:

Set up and manage Facebook Business Manager

Define custom audiences and lookalike audiences

Design ad creatives that convert

Optimize ad spend to reduce cost-per-click (CPC)

Google Ads:

From setting up Search Ads and Display Ads to understanding bidding strategies and quality scores, we were guided through every step. Learning Google Ads under Shobhit Sir helped us realize how data-driven marketing truly is — and how you can use targeting, tracking, and testing to drive better ROI.

🧠 More Than Tools: A Marketer’s Mindset

What made Shobhit Khurana Sir stand out as a mentor was his ability to teach us how to think like marketers. It wasn’t just about doing — it was about understanding. He emphasized real-world case studies, brand examples, campaign strategies, and ethics in digital marketing.

He taught us:

The importance of consistency in content

How to analyze and improve based on performance metrics

How to create funnels that nurture leads

Why storytelling and brand voice matter in every format

🙏 Thank You, SkillCircle: For the Opportunity

This entire experience wouldn’t have been possible without SkillCircle, the platform that gave us the chance to learn from one of the best digital marketing mentors in India.

SkillCircle’s Digital Marketing Foundation Course is more than just an online program — it’s a career starter. With a curriculum rooted in practical learning, industry exposure, and hands-on projects, the course gave us everything we needed to step into the digital world with confidence.

✅ In Conclusion

My biggest takeaway from this journey with Shobhit Khurana and SkillCircle is this: Digital marketing is not just a skill — it’s a language, a mindset, and a lifelong asset. Whether it’s SEO, Canva design, website development on WordPress, or paid campaigns through Meta and Google Ads, I now feel equipped to build, promote, and scale anything digitally.

Thank you, Shobhit Sir, for your patience, clarity, and unmatched passion for teaching. And thank you SkillCircle for giving young minds like us the opportunity to learn, grow, and transform our future.